Cold Outreach
Also known as: Cold Email, Cold Calling, Unsolicited Outreach
Contacting potential customers who have had no prior interaction with your company. Cold outreach requires personalization to break through inbox noise.
Context
Cold outreach requires personalization to break through inbox noise. AI agents transform cold outreach by researching prospects and crafting individualized messages that feel warm despite no prior relationship.
Examples
- 1Cold email campaigns to decision-makers at target accounts
- 2LinkedIn connection requests with personalized notes
- 3AI-generated emails referencing recent company news
Implementing Agents
AI agents that implement or utilize Cold Outreach:
Lemlist
Sales engagement platform specializing in personalized cold outreach with AI-powered image and video personalization
Implements Cold Outreach as a core feature
Mailshake
Sales engagement platform with AI-powered email writing, automated follow-ups, and phone dialer for multi-channel outreach
Implements Cold Outreach as a core feature
Instantly.ai
Cold email outreach platform with unlimited email accounts, AI-powered warmup, and campaign automation for lead generation
Supports Cold Outreach capabilities
Woodpecker
Cold email automation platform focused on deliverability with AI-powered personalization and A/B testing for B2B outreach
Supports Cold Outreach capabilities
Lusha
B2B contact and company data platform with browser extension for quick prospecting and CRM enrichment
Supports Cold Outreach capabilities